Audi SA has been offsetting their
carbon footprint with the skilled assistance of United Nations award winning social
enterprise Food & Trees for Africa (FTFA) since 2009, instigating progress
through planting as they promote South Africa’s greening. This environmentally
conscious forerunner in the automotive industry has introduced 3,400 trees into
barren and dusty communities this year alone, through FTFA.
To align with the focus of 2010’s
World Day to Combat Desertification theme - namely soil biodiversity, benefits and preservation – Audi will
distribute 440 indigenous and fruit trees in Olievenhoutsbosch, through FTFA’s
Trees for Homes programme. Members of the community are being trained and
employed to plant the trees properly, to inform their neighbours on greening initiatives,
climate change and the care of the environment, as well as to evaluate and
report back on progress.
The World Day to Combat Desertification is observed every year on
17 June. This year, the Day's slogan is, "Enhancing soils anywhere enhances
life everywhere". Extensive
soil degradation is halted by the planting of trees, which introduce and
promote micro-organisms in the soils, rehabilitating the land to nurture and
propagate a greater variety of plants in the future.
“There
is a close relationship between livelihood and ecosystem wellbeing, and soils
that are rich in biodiversity. Healthy soils produce life, and yet soil health
depends a lot on how individuals use their land. What we do to our soils
determines the quality and quantity of the food we eat and how our ecosystems
serve us. Our increasing ecological interdependence also means enhancing soils anywhere
enhances life everywhere,” according to the United Nations Convention to Combat
Desertification.
For more information about the
Audi event at Olievenhoutbosch Plot 65, Camp 1 at 10h00 on 17 June, or to
attend, please contact Joanne Rolt on 011 656 9802 or
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
.
The World Day to Combat Desertification has been observed since 1995 to promote public awareness relating
to international cooperation to combat desertification and the effects of
drought, and the implementation of the UNCCD. We can celebrate the Day through
organizing activities such as seminars, media events and campaigns. Every
single activity involving community participation and cooperation is
encouraged! The year 2010 is the International Year dedicated to Biodiversity.
To this end, UNCCD aims to sensitize the public to the fact that
desertification, land degradation and drought dramatically affect the
biodiversity resident in the soil. http://unccd.int/publicinfo/june17/2010/menu.php